John Cena Teams Up with Gillete
Check out the following WWE press release, advertising John Cena's new deal to promote Gilette:
Boston, MA, February 11, 2008 â Gillette®, part of The Procter & Gamble Company (NYSE: PG), today announced a new relationship with WWE Superstar John Cena to promote its line of premium blades and razors, shave preparations and personal care items.
Cena, a native of West Newbury, Massachusetts, will be featured in the advertising campaign for the launch of the new Gillette Fusion Phenom razor, as well as public appearances at mobile marketing events throughout the United States during the summer of 2008.
Cena, who has held the WWE Championship three times, the U. S. Championship three times, and the World Tag Team Championship, is also an actor and musical artist. In 2007, he starred in Fast Cars and Superstars: The Gillette Young Guns Celebrity Race.
He placed second in the speed challenge and first in the accuracy challenge before ultimately losing in the final episode to NFL Hall of Fame quarterback John Elway and placing third overall in the competition.



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